TCFCA 学习空间
TCFCA 学习空间
Advertising, marketing and public relations managers
广告、营销、公共关系和电子商务经理计划、组织、指导、控制和评估涉及商业、工业和电子商务广告、营销和公共关系的机构和部门的活动。他们受雇于商业和工业机构、政府部门以及广告、营销和公共关系公司或咨询公司。
Advertising, marketing, public relations and e-business managers plan, organize, direct, control and evaluate the activities of establishments and departments involved in commercial, industrial and e-business advertising, marketing and public relations. They are employed by commercial and industrial establishments, government departments, and advertising, marketing and public relations firms or consulting businesses.
中文内容为本站机器翻译，未经加拿大政府审核；申请与职业匹配请以英文原文为准。
广告经理
Advertising managers
规划、指导和评估制定和实施广告活动以促进产品和服务销售的公司和部门的活动。
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services.
营销经理
Marketing managers
建立产品和服务的分销网络，启动市场调查研究并分析其结果，协助产品开发，并指导和评估企业的营销策略。
Establish distribution networks for products and services, initiate market research studies and analyze their findings, assist in product development, and direct and evaluate the marketing strategies of establishments.
公共关系经理
Public relations managers
指导和评估代表企业、政府和其他组织制定和实施沟通策略和信息计划、宣传活动和事件以及维护媒体关系的机构和部门。
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs, publicize activities and events, and maintain media relations on behalf of businesses, governments and other organizations.
电子商务营销经理
E-business marketing managers
规划、组织、指导、控制和评估互联网、内联网和移动应用程序的设计、开发和维护，以管理组织的在线业务模型和战略。
Plan, organize, direct, control and evaluate the design, development and maintenance of Internet, Intranet and mobile applications to manage an organization's online business model and strategy.
与广告、营销和公共关系团队合作，规划、开发、评估和管理组织的在线形象，包括公共关系、传播、营销、商业活动和社交媒体管理。
Collaborate with advertising, marketing, and public relations teams to plan, develop, evaluate and manage an organization's online presence including public relations, communications, marketing, commercial activities and social media management.
广告和公共关系经理
Advertising and public relations managers
拥有传播、公共关系、营销、新闻或相关领域的大学学位或大专文凭，并且需要在广告、公共关系或传播官员职位或相关职业中拥有多年经验。
A university degree or college diploma in communications, public relations, marketing, journalism or in a related field and Several years of experience in an advertising, public relations or communications officer position or in a related occupation are required.
营销经理
Marketing managers
拥有工商管理或相关领域的大学学位或大专文凭，并且专门从事销售或营销，并且需要具有多年的销售、营销或公共关系代表或相关职业经验。
A university degree or college diploma in business administration or in a related field with a specialization in sales or marketing and Several years of experience as a sales, marketing or public relations representative or in a related occupation are required.
电子商务经理
E-business managers
通常需要电子商务、网站内容开发或互联网和移动服务相关领域的大学学位或大专文凭，并且通常需要网站设计、交互式媒体开发、数据管理或信息系统分析经验或与网站内容相关的经验。
A university degree or college diploma in a field related to electronic commerce, Web site content development, or Internet and mobile services and Experience in Web site design, interactive media development, data administration or information systems analysis or experience related to Web site content are usually required.
随着经验的积累，可以晋升到高级管理职位。
Progression to senior management positions is possible with experience.
业务发展官员和市场研究人员和分析师（参见41402业务发展官员和市场研究人员和分析师）
Business development officers and market researchers and analysts (See 41402 Business development officers and market researchers and analysts)
会议和活动策划者（参见 12103 会议和活动策划者）
Conference and event planners (See 12103 Conference and event planners)
企业销售经理（见60010企业销售经理）
Corporate sales managers (See 60010 Corporate sales managers)
广告、营销和公共关系专业职业（参见11202广告、营销和公共关系专业职业）
Professional occupations in advertising, marketing and public relations (See 11202 Professional occupations in advertising, marketing and public relations)
零售和批发贸易经理（参见 60020 零售和批发贸易经理）
Retail and wholesale trade managers (See 60020 Retail and wholesale trade managers)
零售销售主管（参见62010零售销售主管）
Retail sales supervisors (See 62010 Retail sales supervisors)
销售和客户代表 - 批发贸易（非技术）（参见 64101 销售和客户代表 - 批发贸易（非技术））
Sales and account representatives - wholesale trade (non-technical) (See 64101 Sales and account representatives - wholesale trade (non-technical))
高级管理人员 - 贸易、广播和其他服务（参见 00014 高级管理人员 - 贸易、广播和其他服务）
Senior managers - trade, broadcasting and other services (See 00014 Senior managers - trade, broadcasting and other services)
技术销售专家 - 批发贸易（参见 62100 技术销售专家 - 批发贸易）
Technical sales specialists - wholesale trade (See 62100 Technical sales specialists - wholesale trade)
Source: Statistics Canada, National Occupational Classification (NOC) 2021 Version 1.0, September 28, 2021. Reproduced and distributed on an "as is" basis with the permission of Statistics Canada.
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